Create a design concept for the Carlsberg VIP lounge bar area at the national stadium Parken.
Concept, Interior Design, Construction
To create a bar that would elevate the VIP experience with a design inspired by the Carlsberg brand, and create a wauw effect.
Inspired by the unique history of the Carlsberg brand, Wonderland created a miniature ( 2.5m high ) of one of the most famous Carlsberg icons: the Elephant gate. The elephants were crafted in fiber reinforced concrete and other elements were sculpted in copper, giving the bar both the look and the feel of the original Carlsberg Brewery.
We wanted a bar area that would make the visitors go “WOW”,and we got it!
Peter Giacomello, Carlsberg